Another way is to test ink absorption: smooth papers absorb inks better than unsmooth papers. Brightness Brightness refers to the amount of blue light reflected by a given paper stock. For example, the basic size for cover stock is inch by inch and the basic size for text stock is inch by inch.
If you're a green company, look for eco-friendly recycled paper stocks.
It's a good idea to know what kind of paper you'll be printing on before you design your projects, so you can tailor your design to match the paper and finish.
Use our free greeting card templates and online design tool to upload your own photos and customize your text.
Surface Surface refers to the smoothness of a given paper stock, dictated by how level the fibers are. One paper stock might be perfect for printing catalogs but not so great for printing greeting cards.
Heavy paper weight
Whiteness Where brightness refers to blue light, whiteness refers to how the entire spectrum of light is absorbed or reflected by a given paper stock. This can also be very important to your customers. Long grain paper: Fibers run parallel to the long side of the sheet, which makes it easier to turn pages, reduces buckling, and makes the binding stronger Short grain paper: Fibers run perpendicular to the long side of the sheet. One way to determine surface quality is to shine a light through a sheet of paper. The texture is usually smooth, but can be textured, metallic, or glossy. Surface Surface refers to the smoothness of a given paper stock, dictated by how level the fibers are. Start designing now! Ask your printer for free paper stock samples before you settle on one so you can literally get a feel for what it feels like in your hands. The more prestigious the piece, the thicker the paper. For the software tool, see Clipboard computing.
The U. As brightness increases, so does: Faithful color reproduction Contrast between printed and non-printed areas Generally speaking, the brighter the paper stock, the better.
Special coatings such as aqueous and UV further enhance printed promotions by adding a layer of brilliance and protection. This can also be very important to your customers. Paper thickness is exactly how it sounds — how thick the paper is, as measured by a caliper. Opacity is an important consideration because it enhances brightness, surface and formation. The more prestigious the piece, the thicker the paper. Use our free greeting card templates and online design tool to upload your own photos and customize your text. As brightness increases, so does: Faithful color reproduction Contrast between printed and non-printed areas Generally speaking, the brighter the paper stock, the better. For example: Uncoated offset paper is good for books and manuals, as well as uncoated business cards you can write on Opaque papers are good for marketing tools: business card printing, flyer printing and brochure printing Bond or writing papers are good for corporate identity pieces, such as corporate letterhead printing Text and cover paper stocks are excellent choices for both corporate identity and premium marketing materials Parchment is a good choice for certificates Index paper is typically used for index cards Safety paper is used for coupons and checks Vellum Bristol is often used for door hanger printing Pressure sensitive paper stocks make good labels The best paper types for printing depend on your project There are many great paper stocks available, but not every type of paper is best for every project. Paper sizes using the ISO system are often used for card stock. Gloss Cover A thick, premium cover stock with glossy sheen on both sides.
Formation Formation refers to the distribution of wood fibers and added fillers, and it has the greatest impact on print quality.
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